March Newsletter 2015

March Newsletter 2015

Welcome to another edition of our monthly newsletter.

Easter is getting closer and as many shops around town are starting to sell Easter Decorations - so are we - our Easter Shop is open!. For us Scandinavians Easter is not just about chocolate - it is also about HerringSnaps!

We have just received a shipment from Denmark with Curry Herring (larger jar), Abbas Herring and much more!  Unfortunately we can't release the Herring until next week as it needs sampling my MPI first... But should be released in time for Easter,

In this newsletter we have:

  • Waffle Day
  • Easter
  • Herring and Kalles
  • New Stock/Products
  • Short Date Sales
  • This Months Featured Product

Waffle day

On the 25th of March every year, Swedes dust off their waffle irons to indulge in newly baked waffles with jam and lightly whipped cream. The tradition actually stems from the original Christian celebration on that day. Annunciation to the Blessed Virgin Mary in Swedish "Vårfrudagen", became in the vernacular "Våffeldagen" which means Waffle Day.

Enjoy with sour creme, lumpfish caviar and chopped red onion as a lunch.
Enjoy with whisked cream and cloudberry jam as a desert or brunch.
Or try it with some Norwegian Goat Cheese - Gjetost!


Easter is getting closer!


For kids, Easter means Easter eggs. In Scandinavia this is normally a colorful, egg shaped box, filled with their favourite candy and in some cases smaller gifts.

For adults, Easter means celebrating with family and friend. A buffet-style smorgasbord or påskbuffé (paskbuffe) is often served in the Scandinavian countries, which contains the traditional dishes like herring, salmon, meatballs, boiled potatoes and filled eggs. And don't forget the Aquavit :-)

Our Easter Shop is now open and has everything you need to celebrate Easter. More Eggs to choose from and don't miss our lovely little tin chickens :-)

Herring and Kalles:

YES! Kalles is back in stock. There was a small mishap with our orders and we received more of the300g and less of the 190g than ordered. For all you Kalles Kaviar lovers out there - I'm sure a larger tube is not a problem Smile

Abbas Herring and Skippers Curried Herring 500g has also arrived. We are just waiting to hear back from MPI on the sampling results before we can release it to you. Should be sometime next week.

New Products:

This week we received a new shipment from Scandinavia and we are pleased to let you know we have some old favorites back in stock, but also some new exciting products to try. Arraksbollar, Dammsugare and Salty Licorice sauce for your ice cream - YUM!!Check out our New Products Page!

And for all you bakers out there. Make your own Danish Kransekage:

This month’s short date sale:

As we were unpacking (making space) for) the new products we spotted a few Short Date products previously missed... Please note Best Before Date is different from Expiry Date. For more information see this link.

For more Short Date Sales and other Bargains, please visit our Bargain Bin

This month’s featured product:

Finax Skorpor (Krisprolls)

Skorpor are a Swedish form of rusk. They can be flavoured with herbs, dried fruit, nuts, or spices such as anise or cardamom. 

In Sweden Krisprolls are often eaten as a snack with tea, coffee, juice or rosehip soup.

Krisprolls have been in Sweden since the 1500's . In the past , it was more common to dip the biscuits in the coffee, but also to compliment the snaps (Vodka). Krisprolls played an important role in the Swedish military units in the 1700s . Coarse Krisprolls, often called "Sjöskorpor" was used as supplies at sea, because of their very long shelf life .

Krisprolls are often sold as a healthy alternative to other cakes and biscuits. Swedish krisprolls are also exported to France, where they eat them with jam.

Finax has been baking healthy bread and Krisprolls in Trelleborg since 1973. They still bake according to the original motto: "We only bake bread that we want to serve to our own children."

Normally: 9.00 This Months Special $7.50 Wholemeal or Cardamon




Don't forget to follow us on Facebook to stay up-to-date with all the latest news and information!

Kind Regards
Eva and Sven @ SweNZ Taste

Posted: Sun 08 Mar 2015